Peek Under the Hood with BIONOVA Skincare - MarketWatch (press release)

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NEW YORK, Sept. 12, 2011 /PRNewswire via COMTEX/ -- Everyone knows that beauty industry claims are hard to evaluate objectively but we still need to choose product to care for our skin.

Let's take a closer look at the cremes we use - what exactly are they made of? We'll find that each jar is supposed to be made up of three parts - base, bioactive ingredients and delivery system. The base is what gives the creme its texture. Bioactive ingredients are the substances that are supposed to improve our skin condition. And delivery system is what carries the bioactive ingredients to their destination.

You will notice that while all cremes have a base, which gives the product its look and feel, not all of them have a delivery system and some are even missing bioactive substances. This can make a very big difference. After all, a creme without bioactive ingredients and a delivery system is like a car without an engine.

What's worse is that some skin care companies deliberately blur the line between the base and bioactive ingredients. Trying to pass off base substances as bioactive ingredients a company can claim - "Product A contains emollients, humectants, and occlusive, which helps skin appear smooth." A little research reveals that these ingredients are present in nearly every skincare product base.

Even when a delivery system is present, in most cases it is rather primitive, to such an extent that Liposome is considered to be a "high-tech" solution. This is in contrast with BIONOVA's NuCell-Direct(TM) delivery system which is the imitation of Human Cell Membrane- the most advanced stabilizing environment with excellent delivering properties in existence.

As for bioactive substances, many companies heavily rely on the plant and mineral kingdoms for ingredients. This is again in sharp contrast with BIONOVA's NANO-COMPLEXES - the substances indigenous to Human Body that speak the skin's "native tongue". Carried by NuCell-Direct(TM) - the only delivery system up to the task - they truly improve the skin. Now that's effective!

Available Topic Expert(s): For information on the listed expert(s), click appropriate link.Dr. Michael Danielov


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12 Sep, 2011

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